Powered by Shopline, was a project involved creating a flexible retail experience for series of popup store. The store's design allowed for dynamic changes in theme and product offerings, ensuring a constantly evolving and engaging experience for customers. We designed the overall retail experience, overall shelf design, shop zoning, branding, and animation. My role in the project focused on crafting the overall customer experience and developing the brand's concept and visual identity. This included collaborating with interior designers to oversee the design and implementation of the store's interior, including wall graphics. By managing the entire interior design process, we ensured that the store's aesthetic and functionality aligned with the brand's vision and provided a seamless experience for customers.